Ready to grow, but missing the commercial engine to get there?
We bring the outside clarity and proven expertise to get you moving.Fresh eyes. No internal blind spots. No long-term overhead.
Who are we?
Merci Consulting Group is commercial leadership on demand. Founded by Guillaume Morgat — International and creative executive with 15+ years of experience driving sales and go-to-market for billion dollar companies like Procter & Gamble, COTY — we partner directly with leadership teams to unlock growth, sharpen strategy, and execute. No theory. No decks that sit in a drawer. Just the clarity and firepower to move revenue through actionable tools.
What do we offer ?
Commercial strategy is only worth what it delivers. Here is where we bring value:Fractional VP of Sales
-> Senior leadership, 8–24 hrs/week, no long-term overhead.
Commercial strategy & revenue acceleration
-> Help to create new opportunities.
Go-to-market design & execution
-> A plan that survives contact with the market.
Pricing architecture
-> Stop leaving margin on the table.
Organizational structure
-> Maximize your labor to be internally efficient and externally impactful.
Sales trainings & tools
-> Unlock the full potential of your organization.
Key account management
-> Turn your biggest accounts into your biggest growth lever.We are here to listen, structure and execute.
Why work with us ?
Growth stalls in the same place every time: when strategy meets the daily grind, and nobody has the bandwidth to fix it.Small and ready to grow
-> You have the ambition, not the playbook.
Scaling fast
-> You need senior sales leadership without a full-time hire.
Large and stuck
-> Daily operations have crowded out strategic thinking.
Ready to level up
-> You know something needs to change, but not where to start.We step in where clarity is missing and execution stalls — and we bring clear and actionable steps to move forward with confidence.
What our clients liked?
"He helped us increase our promotional performance by 27%."
Christophe LEVEQUE — Founder & CEO BRG - USPROBIKES"Guillaume joined Kirker Enterprises as a sales consultant to lead a review of our sales strategy and organizational design. The caliber of that work gave us the confidence to bring him on full-time to lead our sales organization."
Patricia Niles-Malvar, President, Kirker Enterprises (RPM International)"Guillaume did a great job helping us redesign our sales org, comp plan, and territories — we saw great results following implementation."
Charles Tenot — CEO, Lemlist"I hired MCG to help refine our commercial playbook, and we ended up reinventing the group's entire strategy together. A massive help delivered."
Emeric Beyeler — Founder & CEO, Asean Sourcing
